Print modeling is the world where photographic images are used for commercial information. It belongs to the diverse field of commercial modeling where the job is performed by models who become the subject of print ads to promote certain products and services. These ads are what people see on product catalogues, billboards, magazines, food packaging, brochures, and others, which sell practically everything from real estate to fertilizers.
The different forms of modeling in print include advertising, promotional, fashion, and glamour. Just like the world they are working in, print models are diverse in shapes and sizes. Appearance dictates what type of model is to be chosen to endorse a certain product or service. For example, tall and skinny girls can be fashion models while people of average look are ideal models in advertising. Competition is intense because anybody, plain or stunningly attractive, can pose for commercial provided the model has that interesting appearance.